Bed-Stuy Winter Wonderland To Double In Size, Add Store Makeovers

BED-STUY, BROOKLYN – A winter wonderland aimed at helping the neighborhood recover from the coronavirus crisis is on its way back to Bed-Stuy, this time with even more vendors and new vacation remodels for local businesses.

Announced with a press conference this week, Winter Wonderland 2.0 starts on November 27th on Fulton Street and is organized by the Bed-Stuy Gateway Business Improvement District, the Van Alen Institute and the Urban Design Forum. Van Alen provided a grant as part of its Neighborhood Now program to help recover from the pandemic.

This year the Christmas market will double and include money from Wells Fargo’s Hope, USA initiative, which will fund decorations and other upgrades to local storefronts, organizers said.

“We’re really grateful to Neighborhoods Now and Wells Fargo for providing our merchants and the community with a safe and solid place to come together, shop, explore and celebrate the holiday season,” said Lynette Battle, associate director of BID.

The “Hope, USA” campaign includes funds to beautify business districts in 16 cities across the country, according to the organizers.

In Bed-Stuy, the money will be used to remove graffiti and Christmas decorations from local shop windows and help expand the sales area to double that of the previous year.

Winter Wonderland 2.0, designed by architects Moody Nolan, will include an outdoor dining area and a gathering place for families to take photos.

Here’s what you should know:

WHAT: Winter Wonderland 2.0 open-air holiday market.

WHERE: Restoration of West Plaza and Marcy Plaza.

WHEN: Lbegins Saturday November 27th with a ribbon cut at the Restoration West Plaza. Will be open 11am to 6pm every weekend between Thanksgiving and Christmas.

WHO: Bed Study Gateway BID; the Neighborhoods Now program organized by the Van Alen Institute and the Urban Design Forum; and Wells Fargo’s Hope, USA initiative and Moody Nolan’s architect Jonathan Nowlin.

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